TRU Market Research & Analysis
Next Level Custom Industrial Market ResearchIndustrial + Manufacturing + OEM + Business to Business + Technology Intensive
Today's company functions in a complex and uncertain environment so sound focused market information is the underpinning of meaningful decision-making. So at TRU high quality custom market research is an important component of our integrated strategic solutions. Our focus on emerging innovative and leading-edge industry sectors, and specialization in industrial / business-to-business / OEM market research, is rare. We undertake the most challenging assignments even where no existing data is available and have succeeded in closed industries - typical in highly technical market research. In any event published market studies hardly ever provide the specific or quality of information that a company can rely on to attain a real winning competitive edge: TRU Group Inc goes to that next level of market research and analysis to fulfill your particular need.
Typical TRU Market Research Output...
- Customer and Consumption Demand Analysis
- Product Assessment by Customer User and End-use Segment
- Technical, Engineering and Manufacturing Review
- Distribution, Market Structure and Pricing Dynamics
- Competitive Intelligence, Competition & Supply Analysis
- Client Strategic Competitive Positioning in the Market
- Market, Demand, Supply, Technology and Price Forecast
- Findings and Recommendations to Client
Typical Tasks in Marketing Research...
- Collection and Analysis of Published Data (Secondary Market Research)
- Sample Field Market Survey Interviews of User-Buyer Customer
- Interviews of Distributors, Agents and Importers
- Personal Interviews of Market Competitors
- Analysis, Modeling, Forecasting and Assessment
- Reporting and Presentation to Client
TRU Group Inc works globally conducting market survey research field-work.
Our teams are cross-functional and highly (technically) qualified. We conduct detailed marketing feasibility studies. We Undertake the Most Challenging Market Research - Delphi Technique Assessments / Internet Based Market Research & Intelligence in CRM / New Product Market Research based Product Screening
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