TRU StrategicMindset Technology Integration with Track-Record Proven Operating Experience

"We are primarily about Engineering Technology with
solid state-of-the-art industry

Contact TRU

USA - Tucson, AZ
1 520-575-0674

Canada - Toronto, ON
1 416-935-1754

TRU "Ultimately we find and retain good customers for you"

Innovative Strategic Integration with Customer Focus

direct marketing find retain customers


"Here are examples of how TRU activates your company to find and retain good customers"
...says Anderson, TRU Group Inc President

Innovative Activating StrategicMindset Integration of Engineering + Managing + Planning

Strategic Planning

  • Identifies and Defines who your Target Customers SHOULD be
  • Sets Customer-Focused Corporate Mission and Objectives
  • Outlines Activating Policies and Procedures for Implementing Customer Tasks

Engineering, Science & Innovation

  • TRU takes care of all your special engineering requirements in support of strategy
  • Undertakes comprehensive Feasibility Studies to Prove that Strategies will work
  • Fully integrates state-of-the-art Engineering, Production, R&D with Business Functions

Market Research & Analysis

  • Provides ESSENTIAL Information on Total Target Customer Frame
  • Gives you an Independent View of Your Customer Needs
  • Positions Your Company Optimally Against Competitors

Strategic Target Direct Marketing Delivery

  • Implements Effective Integrated Customer Relationship Management
  • Gives Your Sales and Marketing Departments a Kick-Start
  • Directly Activates Your Sales Department to Boost Sales Quickly

Product Management, Development and Launch

  • TRU Integrated Approach is Proven to be Most Effective for New Product Development
  • Gives you Confidence that Customers will Buy Your Products
  • Truly Activates Your Product Development Team to Successfully LAUNCH New Products

Venture Development

  • TRU does the Analysis you need - Market Research, Financial, Feasibility Studies
  • Prepares Documents - Strategic Business Plans, Investor Information Memorandum
  • Finds Financing, Strategic Partners, Customers and Supplies, Undertakes Due Diligence
TRU Customer Buyer Decision Process Chart
"Ultimately we find and retain good customers for you"