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Today's company functions in a complex and uncertain environment so sound focused market information is the underpinning of meaningful decision-making. TRU was founded as a industrial marketing research survey firm called Techno-economic Research Unit, and high quality custom market research continues as a mainstay of our strategic services. Our technical expertise and specialization in industrial / business-to-business / OEM market research is rare. We undertake the most challenging assignments even where no existing data is available and have succeeded in closed industries. In any event published market studies hardly ever provide the specific or quality of information that a company can rely on to attain a real winning competitive edge: TRU goes to that next level of market research and analysis to fulfill your particular need – ElectroniCast  BCC international market research survey data analysis forecasting econometric techno-economic study free sample survey interview template download free marketing roadmap market size forecast Frost Business communications    

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þ Customer and Consumption Demand Analysis market research survey

þ Product Assessments by Customer User and End-use Segments

þ Technical, Engineering and Manufacturing Review  

þ Distribution, Market Structure and Pricing Dynamics 

þ Competitive Intelligence, Competition & Supply Analysis

þ Client Strategic Competitive Positioning in the Market

þ Market, Demand, Supply, Technology and Price Forecast

þ Findings and Recommendations to Client competitor analysis  template sample  survey

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   þ Sample Field Survey Interviews of User-Buyer Customer market study

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     þ Personal Interviews of Market Competitors stratified sample analysis sampling  

      þ Analysis, Modeling, Forecasting and Assessment competitive analysis price forecast

       þ Reporting and Presentation to Client market research INNOVA-RESEARCH

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We work globally and do field work on every continent

 Our teams are cross-functional and highly [technically] qualified

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Working throughout North America and Internationally

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